OUR HISTORY
During 2014 and 2015, several hundred residents, business patrons, and business owners came together to address growing concerns along the Campo Road corridor, including an overconcentration of liquor stores, rising vacancies, graffiti, and visual blight.
From 2015–2018, with guidance from Institute for Public Strategies (IPS) and East County Youth Coalition, community stakeholders received training in organizing and problem-solving, held cleanups and public meetings, and surveyed residents and businesses to identify major concerns and identify priorities. Key concerns included an oversaturation of high-risk businesses in the half-mile stretch of Campo Road’s business corridor, homelessness and panhandling, graffiti, and empty storefronts. During this time, the group—then a project of IPS—also built working relationships with departments across the County of San Diego and met quarterly with then-Supervisor Dianne Jacob to advocate for change.
In 2018, the Casa de Oro Alliance incorporated as an independent 501(c)(3) nonprofit public benefit corporation with its own board and committees. Today, we remain an all-volunteer organization dedicated to strengthening community pride, addressing local concerns, and providing input on revitalization efforts that shape Casa de Oro’s future.
OUR VISION
Our vision is to foster a historically rich, culturally diverse, thriving community that is attractive, safe, pedestrian-friendly, and a popular destination for dining, entertainment, and shopping.
OUR MISSION
We secure funding, coordinate projects and events, and build partnerships to bring resources to Casa de Oro’s Campo Road business corridor and elevate the visibility of the entire community.
ADVOCACY
We actively communicate with San Diego County departments to advocate for community needs. Share your voice and be part of shaping a stronger, better Campo Road business corridor for everyone.
OUR ACCOMPLISHMENTS
As an all-volunteer organization, our progress is powered by community—neighbors, partners, and supporters who generously share their time, expertise, and financial support to help restore pride, connection, and momentum in Casa de Oro. We’re grateful to everyone who has contributed to making these accomplishments possible.
Contact Us
Address: P.O. Box 521 Spring Valley, CA 91976
E-Mail: casadeoroalliance@gmail.com
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🇺🇸Help take in the flags on Campo Road tonight!
⏰Meet at 6:15pm at Atonement Lutheran Church, 10245 Loma Rancho Dr, Spring Valley 91978.
The distance is 3/4 miles and the pace is slow. Half of the group takes the north side and the other half takes the south side of Campo Road. This is a fun and easy way to lend a hand and keep this community tradition alive! 🇺🇸
The scouts usually do this but are away at camp on the 4th of July so they need the community’s help every July 4th. 👍
Help us thank the volunteers who showed up to help this morning by putting a shout out in the comments❤️
This morning at 6:30am, these community volunteers helped put out the flags. It took 45 minutes from start to finish 👏👍😎
🇺🇸Help take in the flags on Campo Road tonight!
⏰Meet at 6:15pm at Atonement Lutheran Church, 10245 Loma Rancho Dr, Spring Valley 91978.
The distance is 3/4 miles and the pace is slow. Half of the group takes the north side and the other half takes the south side of Campo Road. This is a fun and easy way to lend a hand and keep this community tradition alive! 🇺🇸
The scouts usually do this but are away at camp on the 4th of July so they need the community’s help every July 4th. 👍
Help us thank the volunteers who showed up to help this morning by putting a shout out in the comments❤️
This morning at 6:30am, these community volunteers helped put out the flags. It took 45 minutes from start to finish 👏👍😎
